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Ole Eirik Lerøy on public’s lack of trust in salmon farms:...

The chairman of the world’s biggest salmon production company is in no doubt about who is responsible for the poor reputation with which the marine farming industry is struggling. “Regardless of the type of commercial activity you are engaged in, you are wholly dependent on the trust and confidence of your surroundings. It is the responsibility of the industry to create understanding and acceptance for the activity,” Ole Eirik Lerøy told the Norwegian site Sysla. He spoke enthusiastically and at some...