Target has resumed selling farmed salmon after getting off it in 2010.
In 2010, Target – the second-largest department store retailer in the United States, behind Walmart – had removed farmed salmon from its stores across the country, vowing to only sell sustainably caught wild salmon.
A year later, Target announced it would sell only sustainable and traceable seafood, defining “sustainable” as “the sourcing of seafood products that are caught or raised in an environmentally sensitive manner.” Today they are making moves to stock the product across its stores according to Biz Journal.
In a statement to the publication, Target said that farmed salmon could still be sustainable, and that it added the fish back to shelves last year using fish, certified by the nonprofit Aquaculture Stewardship Council. “Currently it is the only major eco-certification for farmed salmon that has been benchmarked to perform to at least a Yellow Seafood Watch equivalency and now meets our sustainable seafood policy,” it said.