French smoker looks to sturgeon to replace salmon over Brexit fears

Worried around volatile fish prices after the UK leaves the EU, Fumaison Occitane looks for alternatives.

French salmon smoker Fumaison Occitane has chosen to diversify its production, rather than face the uncertainty and risks of Brexit, reports La Depeche.

Based in Auch in southwestern France, production manager Fabien Frater said he was worried that the price of fish may rise: “We could not stay in salmon knowing that fish prices will increase significantly in the coming months. And we still do not know what will happen after Brexit. This uncertainty regarding supply has added the demand of the customers”.

Frater then hit on the idea of smoking sturgeon. The French have been pioneering sturgeon farming and are a major producer on the world caviar market.

“We discussed it with producers, explained Frater to the publication. “Consumers are curious because so few have tasted of smoked sturgeon, because it is local, even if the craze for this new smoked fish will drive Fumaison Occitane to provide in the whole Region. “We adapt, the technique is not very different. For us, the question is mostly to stand out from the rest of the production. ”

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