Campaign from NESI aims to convince consumers to make the switch from farmed to wild fish

New England Seafood has launched a campaign to promote wild Alaskan salmon in place of farmed fish in the UK. Sealaska-owned processor New England Seafood International has launched a major marketing initiative to promote its LEAP wild salmon brand. The campaign which stars iconic 1990s toy Big Mouth Billy Bass marks the television advertising debut … Continue reading Campaign from NESI aims to convince consumers to make the switch from farmed to wild fish