Spar release new Scottish fish range including salmon

by
editorial staff

UK arm of Dutch retail giant release new products which include breaded, wet and smoked fish.

The new Spar brand chilled fish range is comprised of, smoked salmon fillets (rsp: £2.85), hot smoked salmon flakes (rsp: £3.50) and salmon portions (rsp: £3.99)

In a press release, Spar UK assistant brand manager Dave Wright said the new range is likely to influence the purchase of other ingredients, offering opportunities for cross-merchandising, promotions and point of sale.

“Fish has an important role in the British diet, with 85% of adults saying they have eaten fish in the past three months,” he said.

“Provenance is also really important, with a quarter of consumers being influenced by where the fish is caught. All our range is sourced in Scotland.”

Spar is the world’s second-largest international food retail chain in the world, with than 12,000 stores in 40 countries. It has around 2,600 stores in the UK.

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