‘Tribute to Dad’ earns salmon producer’s restaurant a spot in TIME’s top 100

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Editorial Staff

Iris, a restaurant located within salmon producer Eide Fjordbruk’s “Salmon Eye”, has been recognized as one of TIME magazine’s 2024 World’s Greatest Places, a prestigious list featuring 50 places to stay and 50 to visit

Sondre Eide, general manager of Eide, expressed pride in the award, highlighting the dedication of the entire team, noting the personal significance of the award as a tribute to his father.

“Heroes come and go, but legends live forever. Dad, you are one of them, deeply missed, but forever alive in our hearts,” he wrote on LinkedIn. “The Salmon Eye, built in your honor and for sustainable seafood, has now been named by Time Magazine as one of “The World’s Greatest Places 2024” fills us with immense pride. Thank you to everyone at Eide who has made and continues to make this possible. You show that nothing is impossible when you work with passion and dedication. Dad, you are with us in everything we do, now and forever!”

Sebastian Torjusen, general manager of Salmon Eye, emphasized the significance of the award in a press release.

“Salmon Eye must be a driving force for restructuring and sustainable utilisation of the ocean’s resources. Getting attention on the big world stage gives us a platform to take new important steps that bring us closer to sustainable solutions to the big challenges,” said Torjusen.

“I can now say that next year we will organise a world conference at Salmon Eye, where we will gather global leaders to find solutions that produce concrete results.

“Everyone knows that the world’s growing population must eat more seafood, but to succeed we must solve the challenges of lice, fish welfare, foreign ingredients and the impact on nature. Next year’s conference will be very special, and we look forward to announcing more about this later this autumn.”

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